In simple terms, digital marketing is the promotion of products or services via one or more electronic media channels. These channels and associated methods allow analysis of marketing campaigns and allow significant insight into the impact of these campaigns.
Digital media is an ever-growing source of information through entertainment, news, shopping and social channels. People want information they can trust, companies that understand their needs and whom communicate in a personal and relevant manner. For this reason we advise companies on how to best communicate across these channels. We start with a an end goal and then create a strategy that leverages the available technology to achieve this goal.